Image & Asset License
Last updated: 2026-11-11
This Image & Asset License (the "License") is part of the VehiclesDB Terms of Service (the "VehiclesDB Terms") and governs all Imagery, Plate Art, Brand Assets, and Site Assets. Capitalized terms not defined here have the meanings in the VehiclesDB Terms. For those materials this License controls over the VehiclesDB Terms and the API Terms; everything it does not address is governed by them — including the disclaimers, the limitation of liability, and your indemnity.
In short: vehicle images are a paid product, licensed per image, for display in your own product, for a limited time. They are not open data and not stock images. Nothing on our website is free to copy except the Open Dataset files in their public repository.
1. Ownership
1.1 All Imagery is owned by VehiclesDB (Latent Software LLC and its licensors) and is licensed, not sold. As between you and us, the Imagery, the Plate Art we create, and the Site Assets belong to us and our licensors, and we reserve all rights we hold in them worldwide. No open license that applies to the Open Dataset or the Open Components applies to them.
1.2 In addition to those rights, this License is a contract. Your obligations under it are conditions of receiving the Imagery, and they govern your use of every image, in every country, independently of any intellectual-property right (VehiclesDB Terms § 7.5).
1.3 You acquire no right in any Imagery, Plate Art, or Site Asset beyond the express license below. Any right you would acquire in a modified version of them is assigned to us as stated in VehiclesDB Terms § 7.5.
2. Imagery obtained through the API (paid)
2.1 How Imagery is licensed. Imagery is obtained only through the paid API, with a Secret Key, for credits. Each image is a separate licensed item: one vehicle in one colour is one image; another colour of the same vehicle is another image, separately charged; the size variants delivered in the same response belong to the same image. Free or promotional credits may not be usable for Imagery.
2.2 License period. Each paid request licenses the image it returns for the period during which the image links issued in that response remain valid (currently up to thirty (30) days; the Documentation states the period in force) — the "License Period". To continue displaying an image after its License Period, request it again; that request consumes credits and starts a new License Period. An expired link is the end of that License Period, not a fault.
2.3 What you may do during the License Period. Subject to payment and continuous compliance, you may, within the Websites, Businesses, and Client Businesses your Plan covers:
- display the image to the end users of your own website, application, or product, to illustrate the vehicle make and model it depicts (for example in a listing, a selector, a booking or quotation flow, or a customer's garage);
- serve it from the link we issue, or from a temporary cache on your own hosting or content-delivery provider acting solely for you, for no longer than the License Period;
- resize, crop, or convert its file format as your layout requires, and place it on your own background; and
- show it inside screenshots or recordings of your own product in marketing for that product, on screen, where the image is incidental to the product shown.
2.4 What you may not do. You shall not, and shall not allow anyone else to:
- download, store, archive, or keep any Imagery beyond its License Period, or build any collection, library, or archive of Imagery;
- sell, resell, license, sublicense, give away, share, or supply Imagery to any third party, as files or through any API, feed, export, plugin, theme, template, or dataset — or let end users or other Businesses download it as a file;
- use Imagery on a standalone basis, as stock imagery, or as the principal value of anything you offer;
- use Imagery in print, packaging, merchandise, physical goods, out-of-home or broadcast advertising, paid advertising creative, or as a non-fungible token or other digital collectible, without an Order Form;
- recolour, repaint, retouch, composite with other vehicles, animate, or otherwise alter Imagery beyond Section 2.3(3), or derive additional colours, angles, or variants from it by any means — each colour is obtained from us;
- use Imagery, in whole or in part, to train, fine-tune, condition, prompt, evaluate, or otherwise develop any machine-learning or AI model or system, or to create or augment any dataset for one, or submit Imagery to any image-generation or image-editing service as a source, reference, or style input;
- remove, alter, or obscure any metadata, identifier, fingerprint, watermark, or notice in or on Imagery;
- present Imagery as official or approved manufacturer material, as an image of a specific real vehicle (including a specific vehicle offered for sale or hire), or as evidence of a vehicle's condition, equipment, or specification;
- use Imagery in any way that is unlawful, deceptive, defamatory, or that suggests a manufacturer or other third party sponsors, endorses, or is affiliated with you or us;
- attempt to discover, reconstruct, or describe publicly the methods, tools, source materials, or processes by which Imagery is created (VehiclesDB Terms § 7.7); or
- use Imagery, or the range of vehicles and colours we offer, to build, populate, benchmark for replication, or improve any competing image or vehicle-visual product.
2.5 When the license ends. Every Imagery license ends at the earliest of: the end of its License Period; termination or suspension of your account or of the Agreement; and our notice that the image has been withdrawn (Section 6). When a license ends you shall stop displaying the image and delete every copy within your control, including cached copies, promptly and in any event within seven (7) days. Section 2.3(4) marketing material already published during a License Period need not be recalled, but shall not be republished or reused afterwards.
2.6 Wider rights go through us. Longer license terms, print and advertising use, redistribution to your own customers, bulk delivery, exclusive imagery, and any other use outside this Section 2 are available only under an Order Form, for the fees stated in it.
3. Images on our own website (not licensed for reuse)
3.1 The images shown on the public pages of our websites — including the single vehicle image shown on a model page, thumbnails, share images, illustrations, and every other Site Asset — are displayed for visitors to view on those pages. No license to copy, download, hotlink, embed, republish, or otherwise reuse them is granted, whether or not credit is given, and whether or not the page's data is open. A public page is not an image source, and a public image URL is not an alternative to the paid API.
3.2 The only uses permitted without our written consent are: (a) the automatic link preview a platform generates when someone shares a link to our page; (b) display by a general-purpose public search engine in results that link to our page, in compliance with our robots instructions; and (c) uses that mandatory law permits without the right holder's consent, to the extent it does. Nothing in this Section permits collection of Imagery or Site Assets for AI training or dataset creation; all text-and-data-mining rights are reserved (VehiclesDB Terms § 8.1(j)).
3.3 Website copy, page designs, layouts, illustrations, landing-page and marketing imagery, videos, and screenshots are Site Assets. They may not be copied, adapted, or used to build or promote another product. Press and partner use requires our prior written permission (legal@vehiclesdb.com).
4. Plate Art
4.1 Plate Art that we create — templates, schematic plate images, layouts, and the output of our plate endpoints — is licensed, during your subscription or permitted use, for on-screen display within your own product to show a plate format or to present a registration that your own user has supplied to you, within your Plan's scope and subject to the restrictions of Sections 2.4(2), (6), (7), (10), and (11), which apply to Plate Art as they do to Imagery.
4.2 Individual files that the Open Dataset repository's license ledger expressly identifies as openly licensed are governed by the license stated there for that file, and by nothing in this Section 4.1.
4.3 Some plate elements are official emblems, flags, arms, or insignia whose use is restricted by laws other than copyright, whatever license applies to the file. We grant no right in them, and you are responsible for your own use.
4.4 Plate Art uses sample characters and depicts formats, not real registrations. You shall not use Plate Art or plate endpoints to produce or help produce a physical plate, a document, or anything intended to pass as a real or approved registration plate, or to mislead anyone about a vehicle's registration.
5. Brand Assets (third-party logos and emblems)
5.1 Manufacturer and other third-party logos, emblems, and wordmarks shown on our websites, in the Widget, or returned by the API are the trademarks and property of their respective owners. They are shown only to identify the make to which data relates. We are not affiliated with, sponsored by, or endorsed by any of those owners, and we grant you no trademark right or permission in any Brand Asset.
5.2 Where a Brand Asset file is available under a copyright license from its source (for example a public-domain dedication or a Creative Commons license), that license — and not this License — governs the copyright in that file, on its own terms, including any attribution or share-alike condition; the source, license, and any credit owed are recorded in the Documentation or delivered with the file (the make's logo_credit field and the response headers), and where a credit is supplied you shall show it wherever you show the file. Nothing in the Agreement takes away a right that source license gives you in the file. Other Brand Asset files are not available under any copyright license from their source; they are shown and delivered only for referential identification of the make, we grant no copyright license in any Brand Asset and make no statement that any Brand Asset is free of copyright or licensed for your use, and whether and on what basis you may display one where you operate is for you to determine. None of this affects the owner's trademark rights.
5.3 If the Widget or the API delivers a Brand Asset to you, API Terms § 3.4 applies: when you display it as delivered by our Services, display it unaltered, only to identify its make, at your own responsibility, and stop using our Services to obtain or display it when we suppress it. Trademark owners may request correction or removal under the IP & Takedown Policy.
6. Changes, withdrawal, and no warranty
6.1 We may add, replace, correct, suppress, or withdraw any Imagery, Plate Art, or Brand Asset at any time, including in response to a complaint, without liability. On notice of withdrawal you shall stop displaying the item, and delete the copies you obtained from our Services, within five (5) days. For a Brand Asset this governs your use of our Services and does not purport to revoke a license you hold independently from the file's source.
6.2 Images depict vehicles for identification only; there is no affiliation with or endorsement by any manufacturer. Vehicle designs, shapes, model names, and trade dress depicted in Imagery belong to their respective owners. Imagery represents a make and model in general, is not supplied or approved by any manufacturer, and may differ from any particular vehicle. We give no warranty that your use of any Imagery, Plate Art, or Brand Asset will not infringe a third party's trademark, design, trade dress, or other right, and we provide no indemnity for it (VehiclesDB Terms §§ 6, 13, 14, and 15). You are responsible for your use, and for any labelling or disclosure duty that applies to it where you operate.
7. Enforcement
7.1 Use of Imagery, Plate Art, or Site Assets outside this License is a material breach, is unlicensed use for which the fees in VehiclesDB Terms § 10.5 are payable, and may also infringe our rights. We may suspend access, require removal, and seek injunctive relief (VehiclesDB Terms § 16.6).
7.2 Imagery may carry identifiers that let us recognise it (VehiclesDB Terms § 7.6).
7.3 To report misuse of our images or assets, or to ask about a license this page does not cover, write to legal@vehiclesdb.com.